My favourite type of 'ography'

A tasty little subject was the topic of the morning and one that I was interested to find out more about.

Different types of fonts, font families, leading, etc. might seem like a boring subject for some people but to a designer the type of font used is absolutely crucial to the look and feel of a design and the way body text is read.
I knew about Serif and Sans Serif fonts but never actually knew the difference.

I also did not know that there was another font type called Display which has to be used very carefully as too much use can result in an explosion of tackiness and illegibility. Just take a walk down Westgate in Wakefield to see some examples.

Wondering where 'font' came from and my thirst for useless/useful trivia (delete where applicable) prompted me to find out from www.reference.com.

"The term font derives from Middle French fonte, meaning "(something that has been) melt(ed)", referring to type produced by casting molten metal at a type foundry. English-speaking printers have used the term fount for centuries to refer to the multi-part metal type used to assemble and print in a particular size and typeface."

It will be interesting to see who takes note on this short but important subject when incorporating it into their latest assignment, or any future assignments for that matter.
Our target audience for whom we are creating this website for is aimed at relative beginners and novices so the typography used on the screen designs should reflect this.

Alternatively if designing for a babies Christening then this font should be used.

A good days work was achieved afterwards which came as a bit of a blessing as I still had one content subject left to research which was 'software'. Limited slightly by the 'WWW access denied' syndrome from the college computers I did some research into colour. Being colour blind, as are 8% of the male population, I find colour very important when creating any kind of design, particlarly with Red and Green.

Much to Marc's amusement he proceeded to test me using colour blindness test charts amazed that I could not see the numbers embedded within. After being diagnosed with this problem at an early age I was told I could never become a train driver or a firemen. So with this 'disability' I became a Photographic Colour Printer for 11 years.

If anybody has actually read the descriptions for the sections in our Colour Index book you will see that combinations of certain colours convey different messages depending on how they are used. Yellow suggests positive energy and growth where as natural colours express an earthy no-nonsense approach.

Like fonts, colours play a big part in the image you are trying to portray.

Take the test yourself and check your colour vision and let me know if you are spectrumly challenged like me.
Or try this one and see if you can see the hidden message and act upon it: